US Gaming Now Includes Sweepstakes Developer Golden Matrix Group

Golden Matrix Group (GMGI) has officially stepped into the US gaming market through its game development arm, Expanse Studios.

Golden Matrix Group logo and the United States map.

Golden Matrix Group is now operating in the US.

Key Facts:

  • Marks first foray into the US market by Golden Matrix Group, which has previously had success in Europe and South American markets
  • GMGI 2024 first half gross profit rose by 31%
  • 50 of the most popular games from Expanse Studios will be integrated into US product offerings

Expanse Studios, which is part of the GMGI portfolio and owned by Meridianbet, is diving into the US social casino gaming space — a market currently valued at $5.6 billion and predicted to surpass $11 billion by 2025.

With over 50 of its top games now integrated into the US market, Expanse Studios is introducing a mix of popular slots, crash games, and social casino experiences to players.

The company isn’t just about numbers; it’s about innovation. By delivering high-quality content, Expanse Studios aims to stand out in what’s considered one of the most competitive gaming markets in the world.

Expanse Studio Executive Officer Damjan Stamenkovic is optimistic about the move, saying in a prepared statement:

“This is a significant step for Expanse Studios as we officially position ourselves in the US market. Our games deliver a unique, high-quality experience that sets us apart in this extremely dynamic and fast-growing industry.”

He added that North America is a critical region for the company’s global growth strategy, and they’re eager to tap into the business opportunities there.

A Good Year for Golden Matrix Group

Golden Matrix Group isn’t just making headlines with its US entry; the company has also had an impressive financial year. In the third quarter of 2024, GMGI reported a 75% revenue growth compared to the same period in 2023. For the first half of the year, total revenue climbed 41%, and gross profit was up by 31%.

Golden Matrix Group is more than just Expanse Studios. It also includes Meridianbet – one of the longest-standing licensed betting operators in its home country; Rkings, a leader in physical and digital sweepstakes in the UK; Classics for a Cause – a top sweepstakes and loyalty brand in Australia; Mexplay – the go-to online casino in South America; GM-AG – a giant in global gaming software solutions.

With its US debut, Expanse Studios is poised to bring fresh energy and innovation to the market. As social casino gaming continues to grow, all eyes will be on GMGI and its ambitious plans for the future.

Keep an eye on GMGI shares traded under the ticker code GMGI, and stay tuned for what’s next in its North American plans.

Photo of Dan Holmes, Author on Online-Casinos.com

Dan Holmes Author and Casino Analyst
About the Author
Dan specializes in coverage of sports business, betting, and media. He has reported on the legalization of sports betting and casino gaming across the United States. He writes regularly about baseball, football, basketball, hockey, college sports, and more.

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