Blue Ocean Partner Up With Meridian Bet For Europe Expansion
Meridian Bet and Blue Ocean Gaming are set to come together to produce a new live casino website which they will publish in the coming months after licensing. The new experience will be tailor made by numerous back-end software developers working for both companies as they look to create something new for the market. The guidelines have been set and the main requirements are for inventory accessibility, data security and an engaging interface. The domain is currently in development and is expected to be finished in the coming months. In the meantime, the two firms will get to work with licensing requests.
Meridian Bet have been in contact with Blue Ocean Gaming over the development of an all-new sportsbook which will be released in Europe by the end of the year. Negotiations were long and hard but eventually the two parties came to an agreement and now they’re set to work together for a long period. ©AidenHowe/Pixabay
Blue Ocean Gaming are keen to make themselves heard in the European market after a quiet 2021 where they saw revenues drop by roughly 12% from the previous year. A massive drop in income like this often gets the alarm bells ringing but they have many contingency plans in place to prevent any collapse of the company should it occur. The financial deficit is not enough to completely cripple the business and they will continue to push forward with the project and provide funding as they believe it can lead to future success.
Despite all of the positivity around the business, they have also had a rough 2021 in other areas. They were victims of a large data breach at the beginning of the year and the consequences of it were catastrophic. Because of the breach they lost a significant portion of their user base as they failed to compensate and avert the crisis quick enough. The attack lasted for over a week and after it was over they had a month period of taking the website offline and improving the security aspects to prevent a similar attack from happening.
Blue Ocean have since improved the condition of the site and are clearly much more of a reputable business because of it. It is unlikely that Meridian would want to partner with a firm who are failing to provide a secure and safe online experience. But since the attack they have been much better prepared and hired a whole new team of engineers to oversee the site and prevent any future data breaches. Meridian have also offered support in case of more attacks, and they gladly accepted the charity. The new website is set to be the most secure sportsbook in Europe at this rate.
The Future of Meridian Bet
Meridian Bet are definitely one of the most innovative betting company’s in Europe’s history, they have made significant contributions to security measures as well as user interface development. Many other firms revere them as godlike, and they revel in this notion. Despite all of the praise, they have also suffered major financial setbacks because of the pandemic and the land-based casino sector of the business is struggling to recover due to forced closures. Only time will tell, will they allocate appropriate funding or abandon the project completely.
As live poker returns to the masses, Meridian will look to incorporate a new feature allowing them to broadcast the matches live from the sight and make in-play bets on the victor. They are also focusing most of the development on E-sports and other popular sporting events such as the upcoming World Cup and the ongoing Winter Olympics. They have also encouraged users to make use of the free bets and other offers they provide as it shows the level of engagement on the site which is a useful statistic for developers looking to model new sportsbooks.
